Wednesday, 23 November 2016

SEO Services And The Comparison Between On Page And Off page SEO

SEO stands for Search Engine Optimization, it increases the prominence of a website or web page or a blog. Search Engine Optimization Services is used to optimize your website to for search engine friendly and getting a good search rank for various keywords. Today’s topic is search engine optimization(SEO) as it’s now better known. Search traffic is attractive to businesses of all sizes for many reasons. Without doing SEO Service In India for a website visitor doesn’t come to your site, so Search Engine Optimization or SEO is the most important part for a website to a page rank. There are two major categories of SEO named as On Page SEO and Off Page SEO.


SEO Services In India


On Page SEO Vs Off Page SEO

On Page Search Engine Optimization

On Page SEO is the science of optimizing the contents of a website such that it becomes friendlier to the search engines(Google, Yahoo, Bing). On Page Optimization technique includes the optimization of texts, images, tags, URL structure, internal links, headers etc and optimizing anything for search engine that is uploaded to your website’s domain is also treated as on page SEO. For example selecting the proper ALT tag keyword for an image on a webpage is such type of Search Engine Optimization(SEO).  In other words we can say that On Page Optimization is what can be done on the pages of a website in order to make it more search engine friendly to achieve good search engine ranking for targeted keywords. On Page SEO is the most important part in the process of Search Engine Optimization(SEO) and it is said that if on page SEO is perfect 70% job of the SEO is done and rest depends on the off page SEO. Some important components of On page optimization are:
  • Proper post title
  • ALT tags
  • URL structure
  • Meta description Tag
  • Keyword Density
  • XML sitemap
  • Proper content
  • Internal linking strategy
  • Proper HTML and CSS validation
  • Title tags

Below the graph show what are the factors of On Page SEO


Graph Show What Are The Factors of On Page SEO


Off Page Search Engine Optimization

Off page Search Engine Optimization or Off page SEO is defined as the things you do offline to your website in order to achieve good search engine ranking. In other words off page optimization does not involve any optimization with the contents of the webpage instead it is the optimization which is done offsite the web contents. For example building quality links to improve the page rank of your website is such type of search engine optimization. Off page optimization is basically building reputation of your website in front of search engines like Google, Yahoo, Bing. So here you do not do anything with the content of the webpage. Generally off page SEO holds almost 30% of the overall SEO process.



There are several factors that affect the off page search engine optimization and that take an important part in the improvement of any website and those are listed below.

  1. Quality Link Building- It is used to improve page ranking of a website.
  2. Social Media Presence of your website-This means how active is your website among various social media network such as Digg, Facebook, Google+, Twitter and many other social media network. The active presence of your website over popular social media increases the brand value as well as reputation of your website with respect to search engine’s algorithms and this also includes social book marking.      
  3. Directory Submission
  4. Forum Postings -Forum posting impacts a lot in offsite SEO. If you participate in forum posting and posts questions or answer to any questions then you are getting a chance to get a good quality link from the forum to your website and that improves the page ranking.


To know more about the Off page SEO refer to this PDF file:


Following tables show the comparison between On page and Off page SEO

                 Types of SEO
          On Page SEO
       Off Page SEO

                    Definition
It is the process to improve a page’s code to increase search engine rank for a target keyword  
It is a technique that increases a page’s organic rank in a search engine outside of a page’s code



                   Techniques
  • Page title
  • URL Structure
  • Meta tags
  • Headers/sub headers
  • Keyword Density
  •  Images Alt tags
  • Internal/External links

  • Link Building
  • Blogging
  • Social media
  • Video
  • Forum posting
  • Paid Advertising
  • Directory Submission


Welcome To A Best SEO Company In India

The Webomania is one of the best SEO Company In India, providing services at affordable rates. Keywords plays an important role in Search Engine Optimization (SEO) and our company thinks carefully the keywords which target market uses while searching your business online.The Webomania has dedicated and excellent management and expert team at operations. Our company work on the principle like identifying needs, improve branding, generating potential leads and bring business for its clients and that too at very cost effective marketing budget. As a leading Digital Marketing Agency In India, we offer complete digital marketing solutions to its customers from Website Planning & Creation, Search Engine Optimization, Social Media Marketing, Email Marketing, Pay per click(PPC) Ads, Ecommerce Marketing, Content Writing, Google Analytics to Online Lead Generation. And our all online activities are result oriented.

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6 comments:

  1. Thank you for sharing the very informative blog. Really, Thewebomania is a best SEO Company in India.

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  2. Fantastic, comparison you have shown in your blog between on-page and off-page optimization. But both are the important factors for the SEO success. Thanks a lot.

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  3. Thanks for sharing such a informative comparison between on page and off page SEO. I really like this post.

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